Small Challenges Videos: Strengthening implementation in Nutrition Programmes
Why Small Challenges?
Nutrition practitioners often encounter seemingly small, nuanced challenges during implementing that can have a substantial impact on nutrition outcomes. Some examples are inaccurate measurement of the Mid-Upper Arm Circumference (MUAC); inadequate counselling by service providers; or even inefficient management of a large group of mothers during screening for malnutrition. These challenges are usually widespread and need to be addressed.
How are these videos different?
The videos aim to address local challenges identified by the INGO/NNGO/Cluster. The video content is generated by national/local actors by filming clips in the local language and considers local sensitivities and other contextual factors.
A Collaborative Contextualized Initiative
We, the GNC, collaborated with Nutrition Clusters in Mali and Somalia to identify challenges and brought on board SEEN TV, a firm specializing in training people to tell their own stories through mobile journalism (MOJO) and packaging innovative videos tailored to appeal to the local context. Mali and Somalia Nutrition Cluster partners identified several challenges, among which awareness on the importance of timely identification of malnutrition and how it is identified and treated were the most prominent.
Click below to watch small challenges videos in both Mali and Somalia. If you are interested in developing small challenges videos for your country, please click here to get in touch.
